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CellarDirect Trade - Sign up as a Winery

FOR THE WINERY : 

One of the biggest benefits of CD Trade is that there is no ‘book’. Small producers can sell directly to restaurants and guest houses and not have to worry about running accounts and tracking payments. CD TRADE takes care of it all for you:

  1. List Your Portfolio: Sign up as a CellarDirect Trade client. Supply your bottle shots, tasting notes, and your standard retail price. 
    Along with media that we can use for any marketing and social media posts.

  2. Set Your Trade Discount: Set your retail price (sold in 6-bottle cases) and the discount you want to offer the trade off that retail price  

  3. We manage the licenses : And& who gets what discount - no license, no trade discount.

  4. We market your brand: We actively promote the platform and your wines to our growing database of verified trade buyers across South Africa.

  5. Effortless fulfillment: Your consignment wines are stocked at our fulfillment warehouse in Blackheath. We pick, pack and ship every order quickly & automatically. Zero admin for your cellar staff

  6. Stock Levels: We manage and inform you of low stock levels.

  7. Seamless Payment: At the end of each month, we reconcile all your orders and pay your balance directly into your account, minus a flat commission.

  8. Customer communications: CellarDirect handles 100% of the customer communication, delivery tracking, and logistics updates from farm to table.


As an extension of the existing CellarDirect (CD) system we offer a tried and tested way to get wines to customers.

CellarDirect currently works with over 40 wineries to distribute their wines quickly and easily to consumers.

CD TRADE now extends this service to the on/off-con market.


CellarDirect is built and managed by wine.co.za, the information hub of the SA wine industry.
If you have any hassles or questions, our team is right here to help.
Call us on 021 851 2737 or email info@cellardirect.co.za

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